About

Claudia Diaz

Graphic Designer · Fashion Marketer · Art Director

Claudia Diaz

I’m Claudia — a senior at SCAD double majoring in Graphic Design and Fashion Marketing & Management, with a minor in Advertising Art Direction. I work across brand identity, packaging, campaign strategy, and retail concept development, moving comfortably between design execution and marketing strategy.

Originally from Caracas, Venezuela, my work often returns to themes of cultural identity and heritage — from a fragrance brand built around the Venezuelan diaspora to an event identity celebrating Venezuelan fashion on a global stage.

  • EducationBFA Graphic Design & BFA Fashion Marketing and Management, Minor in Advertising Art Direction — SCAD, Senior, Spring ’27 Graduation
  • Based inSavannah, GA
  • LanguagesFluent in English & Spanish

Experience

  • SCADask Creative Design — Social Media & Graphic Design

    Savannah College of Art and Design · Sep 2026–Present · Savannah, GA

    Develop social media strategy and content plans for SCADask and SCADsignal, create graphic material for SCADask social media, and conduct social media competitive analysis.

  • Trends Assistant for Luxury Brand Management

    Savannah College of Art and Design · Sep 2025–Aug 2026 · Savannah, GA

    Research industry trends to build department archives, update lecture materials, and create promotional materials and content for faculty-led events.

  • Project Lead, Amazon x Gen Phoenix SCADpro Sponsored Course

    Internship · Sep–Nov 2025 · Savannah, GA

    Led a collaboration with Amazon Devices and Gen Phoenix designing Kindle accessories from sustainable, regenerated leather for Gen Z and Millennial consumers.

  • Content Creator

    Intintus · Caracas, Venezuela · 2022–2023

    Conceptualized marketing campaigns and social strategy for brand events, wrote platform-specific copy, and produced multimedia content and weekly newsletters.

  • Digital Marketing Intern

    Trendy Digital Marketing, LLC. · Caracas, Venezuela · 2022

    Managed social accounts across a client portfolio, wrote client-specific copy, built content calendars, and analyzed monthly KPI reports.

Skills

Adobe IllustratorAdobe Photoshop (Certified)Adobe InDesign Microsoft 365 SuiteCanvaBrand Strategy Art DirectionPackaging DesignCampaign Development

Accomplishments

  • Dean’s List, 2022–Present
  • SCAD Honors Scholarship & SCAD Achievement Honors Scholarship, 2022–Present
  • Industrial and Human Interface Design Scholarship, 2025–2026
  • Jim Alley Memorial Graphic Design Endowed Scholarship, 2026–2027
  • IDA Design Awards 2026, Honorable Mention — Caracas Fashion Week