Spotify x Rawayana
Typography in Motion
About
Rawayana is a Venezuelan, genre-blending, Caribbean-influenced band, proudly tied to its Venezuelan culture. This project develops three typography-in-motion videos to introduce their latest album, “¿Dónde Es El After?,” to listeners on Spotify. Kinetic type turns the Spanish lyrics into rhythm and movement, so language becomes part of the experience.
Scope
- Motion Design
- Typography
- Art Direction
“Bienvenidos a la Tierra” — final animation
“Inglés en Miami” — final animation
“Se Presta” — final animation
Take a look at the full project
This is an unofficial mock campaign created for artistic/portfolio purposes only. Not affiliated with, endorsed by, or connected to Spotify, Rawayana, or any related entities. All trademarks and brand names are property of their respective owners.